K‑Beauty rituals, emerging ingredients, new trends, and sensory experiences that showcase the future of global beauty.
Free samples, live demonstrations, and exclusive discounts that drive real product testing and on‑site conversion
Music, live shows, trend runways, raffles, prizes, and the iconic Beauty Fest Hora Loca. A vibrant atmosphere that keeps the energy high and creates unforgettable moments.
Our attractions for children
Our attractions for children
Our attractions for children
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Fun entertainment
Fun entertainment